Dimage Sapelkin
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    • Scrabble
    • 12 labours of Hercules IV: Mother Nature
    • OBI Retail Manager
    • Unannounced strategy title
    • Escape Alcatraz
    • The Paranormal Society: Hidden Adventure
    • Paula Deen’s Play Room
    • Paula Deen’s Food for Thought
    • Bubble Ducky Kindle
    • Conan promo game
    • Magnetar
    • Bubble Town Party Planet
    • Agatha Christie’s 4:50 from Paddington
    • Agatha Christie’s Dead Man’s Folly
    • Treasures of the Serengeti
    • Plumeboom Park
    • Pearl Diversion
    • Stranger
    • Sudden Strike 3 Mission Editor
    • Sudden Strike 3
    • Hot Brain
    • Aqua Teen Hunger Force: Zombie Ninja Pro-Am
    • Biker Mice from Mars
    • American Chopper II: Full Throttle

Project

Paula Deen’s Play Room

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Published title page
Platform: Facebook
Genre: Online Casino, Social
Released: October 2012
Developer: Signus Labs


A simple online casino with 7 slot machines and 3 video poker machines themed around the TV show host Paula Deen.

I was a sole designer on this project and did all the design, including GDD, balancing, analytics and certain post-release design support. The project didn’t live very long after the release, because the customer didn’t finance the updates. The initial release though looked rather promising: daily retention was over 50%. We used our own analytics and reporting technology created specifically for this project. I wrote SQL requests to PostgreSQL and did visualization in Excel for the game stats. I wrote texts that were then read and recorded by Paula Deen and used in game.

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